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Una bodega catalana plagia las botellas de Castillo de Liria

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Resultados 1 al 4 de 4

Tema: Una bodega catalana plagia las botellas de Castillo de Liria

  1. #1
    Prior de lo Regne Avatar de Aradin
    Fecha de ingreso
    12 ago, 06
    Ubicación
    Quart de Poblet
    Mensajes
    3,619

    Una bodega catalana plagia las botellas de Castillo de Liria

    Una bodega catalana plagia las botellas de Castillo de Liria

    Ana María Navarro (vh).- Bodegas Gandia, compañía valenciana fundada en 1885, ha decidido llegar a un acuerdo con la empresa catalana Soler Jové que comercializaba vino con la marca Nitus.

    El acuerdo ha llevado a la bodega de Cataluña a retirar del mercado todas las botellas de esta marca cuyo etiquetado empleado era similar al de Castillo de Liria, una de las marcas de referencia de Bodegas Gandia.

    La marca Castillo de Liria, del que se venden más de 10 millones de botellas al año, emplea una etiqueta y troquel con unas características propias y exclusivas que lo hacen fácilmente identificables por el consumidor. Esta empresa utilizó elementos similares a los de Castillo de Liria para uno de sus vinos, generando un riesgo potencial a los consumidores que en su momento fue interpretado como plagio por parte de Bodegas Gandia. Castillo de Liria se trata del primer vino embotellado para la gran producción en esta autonomía.

    Tras el acuerdo alcanzado por las dos bodegas, la empresa catalana infractora se ha visto obligada a modificar el etiquetado de su marca Nitus, retirar todas las botellas disponibles actualmente en el mercado y a responder con una indemnización económica en concepto de gastos originados a la empresa valenciana.

    Por su parte, Bodegas Gandia ha anunciado que, amparándose en la normativa sobre competencia desleal y propiedad intelectual, velará atentamente para que ninguna empresa reproduzca etiquetas o soportes similares a los de sus vinos que puedan generar confusión en el mercado o riesgo de asociación. Asimismo, Gandia emprenderá las acciones legales que considere oportunas para evitar este tipo de situaciones.


    http://www.valenciahui.com/noticia.p..._las_botellas_
    Vista la web valencianismo.com

    la web del valencianismo

  2. #2
    Aspirant a Centenar
    Fecha de ingreso
    30 ene, 06
    Mensajes
    322
    jajajajajaja que se se jodannnnn.
    seguimos con el boicot

  3. #3
    Aspirant a Centenar
    Fecha de ingreso
    07 sep, 06
    Ubicación
    Catarroja
    Mensajes
    302
    Es com una obsesio de catalunya, plagiar i furtar tot lo valenciá

  4. #4
    Comandant de lo Regne Avatar de Valencianot
    Fecha de ingreso
    25 ago, 06
    Ubicación
    Picassent
    Mensajes
    7,387
    Ya fan com l'any passat.

    Venguent cava català com si fora valencià.
    Catarroja aigua roja i el moli sense forment i les chiques guapes en Alcasser i Picassent.

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